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Rewards & Loyalty

How do I join The Squidge Society?

Our VIP Club is free and super easy to join, simply sign up here or if you already have a customer account with us, simply login and start earning!

What are the benefits of joining The Squidge Society?

As a member, you'll earn points for every pound spent, enjoy exclusive members-only discounts, and get early access to product launches. You'll also receive limited-edition treats, invitations to VIP events, and an exclusive Taster Club membership, g

How do I refer a friend?

Share the love and refer a friend to Cutter & Squidge. There is no limit to how many friends you can refer. Every time you refer a friend you earn from 1000 points and they will receive £10 off their first order! A minimum spend of £30 applies....

How do I check how many points and rewards I have?

You can easily view your points balance and available rewards by logging into your Squidge Society account or checking at checkout when placing an order.

Can I earn points for past purchases?

If you would like points to be added for past purchases, please contact us at [email protected], they will not be automatically added.

Will I still earn points if I use a discount code?

Yes, points will be earned based on the total order amount after the discount is applied.

When will my points be approved?

Points from purchases and referrals will be automatically approved 7 days after the transaction or referral is completed.

When do my points expire?

Your points will expire 12 months after your last order with Cutter and Squidge. You can find your points expiry date by logging into your Cutter & Squidge account, selecting my rewards and it will be under the section “Tiers”. Tier conditions:...

How do I unlock Early Access?

Simply sign up for the Cutter & Squidge newsletter. You'll get early access to sales, new product launches, and limited-edition cakes and treats. Plus, don't forget—you can earn points just by subscribing to our newsletter!

How can I unsubscribe from The Squidge Society?

We’re sad to see you go! We value your feedback, and would love to know where you think we can improve. Please email [email protected] to let us know that you’d like to leave the rewards club, and note that once your account has been...

How do I redeem my free gift?

Add the item to the basket, alongside £15 minimum spend of other products and use your exlusive code to redeem your gift. You will have 2 weeks to redeem your gift from the time of tier upgrade.

Why has my tier changed?

We’ve updated our tiers so they’re now based on the number of purchases you make in a year, rather than the total amount you spend. This means some customers may see a change in their tier. Don’t worry — you’ll still unlock the same great rewards and

What do I get in the Sweet Slice tier?

Eligibility: 1–2 purchases per year. Welcome to Squidge Society! As a Sweet Slice, you’ll get a 15% off welcome treat on your next order, just for signing up. On your second purchase, we’ll add 250 points to your account to say thanks. Plus, you’ll e

What do I get in the Luxe Layer tier?

Eligibility: 3–4 purchases per year. Level up to Luxe Layer after your third purchase and enjoy a little extra sweetness: a free set of Cookie Bites (with a £15 minimum spend) and 500 points to use however you like. On your fourth purchase, you’ll re

What do I get in the Showstopper tier?

Eligibility: 5+ purchases per year. Welcome to the big leagues! As a Showstopper, you’ll receive a Raspberry Ripple Candle (with a £15 minimum spend) and 1,000 points on your fifth purchase. Your orders now enjoy 15% off automatically, and you’ll get